Pure London | Olympia London, 23 - 25 July 2017 - Why visit Athleisure at Pure London?

Why visit Athleisure at Pure London?

Athleisure, a dedicated section at Pure London

Now recognised as a destination show for Athleisure buyers, the Spirit & Athleisure sector at Pure London is proud to present the very best new collections across Sportswear, Activewear, Yoga Wear, Swimwear and Underwear.

A unique buying opportunity

Featuring big name brands as well as independent and emerging designers, the sector is ideally located within the wider Pure London, offering our buyers a unique opportunity to source their next Athleisure collections before discovering even more across womenswear, menswear, footwear and accessories.

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Athleisure why visit Pure London O'Neill

Brands already booked include:

O'Neill Athleisure Pure London

Spirit & Athleisure

O'Neill

Eivy Pure London

Spirit & Athleisure

Eivy

Fusionwear by ARYS Pure London

Spirit & Athleisure

Fusionwear by ARYS

Miss Runner Pure London

Spirit & Athleisure

Miss Runner

PureLime Pure London

Spirit & Athleisure

PureLime

Bellum Active Pure London

Spirit & Athleisure

Bellum Active

A wide range of sectors:

Theme

Oriental by nature and futuristic by approach. The stratosphere where scintillating constellations meet Eastern-inspired arts. Delve deeper into a unified cosmos rich in tradition, yet contemporary and authentic.

Explore eastern artistry and discover new galactic realms as you embark upon a journey of collaborative auras, a celestial rise, a cultural collision of two worlds.

Welcome to Oriental Futures.

Pure london womenswear

Pure Womenswear

pure london man menswear

Pure Man

.

Don't forget to register now to save £20 entry fee

Register now to attend Pure London, 23-25 July 2017 at Olympia London and save £20 entry fee at the doors. Our registration will only take you 5 minutes to complete and then you can relax and start planning your visit to the show.

Start your FREE registration and save £20 entry fee

"We have come to the show for inspiration. It's much bigger than the other shows we've been to and the brands here are adapted to everybody. Pure London is versatile & spacious." 

Laura Del Gaudio, Ladieswear Specialist | Hugo Boss

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