Trade fashion event Pure London has joined forces with French trade show Who’s Next and Premiere Classe to host a buying event in Dubai.  Middle East Fashion Days will take place from 19th – 21st October 2010 and Pure London is delighted to announce the new collaboration with a dedicated section for its exhibitors over the three day event. 

More information here

Trade fashion event Pure London announces the exciting launch of a new show in February 2011, dedicated to the needs of retailers and brands from the young fashion industry. The show, to be called Pure Spirit, will sit alongside and run simultaneously to Pure London attracting more buyers than ever before. More information here

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Pure London closed its doors to a record breaking 24% increase in visitor numbers, compared to August 2009.  International visitor numbers were up by 27% with more buyers from Europe and as far afield as Canada, USA, Japan, Lebanon and Russia.

For its 28th season, the show offered visitors the most inspirational line up of content, including insights from leading fashion gurus from the world of TV, online, high street and independent retailing. WGSN, Drapers, Kurt Salmon and London College of Fashion ran essential seminars on topics such as buying advice, future trends, localisation and visual merchandising.

Jessica Brown, Editor of Drapers, Laura Weir, Khabi Mirza, GMTV’s Mark Heyes, ASOS’s Jo Hunt, Manchester Fashion Network’s Dale Hicks and Cosmopolitan’s Fashion Director, Shelly Vella, all offered top advice across the two stages.

See the full end of show release here