
More information on exhibiting at Pure London
Show Facts, Prices & Packages, Application Process and Stand Allocation
Pure London Facts per season:
900+ brands
10,000+ visitors
Over 120,000 unique website users
20% international visitors
14,000sqm Surface area at London Olympia
Held bi-annually (every February & August)
Next edition 14 – 16 February + 1-3 August 2010
Prices & Packages see full details here
Full Shell scheme (per metre) £319
Space only (per metre) £238
Exhibitor marketing package £200
Quality of brands expected
Retailers visiting Pure London both online and at London Olympia to purchase for their outlets, whether independents, department stores or online retailers, expect a high standard and quality of brands. With this in mind the Pure London sales team work together to ensure only suitable brands become Pure London exhibitors.
Application process
To exhibit at Pure London complete and submit the online application form here. All applications submitted are vetted by the sales team.
Stand Allocation
Collections are divided into sections of the show - dependant on type, style and price points. The sales team will contact successful applications to discuss requirements and explain stand options available. Stand options are dependent on the space available in the correct part of the show for the collection.
Submit an exhibitor enquiry
Apply to exhibit at Pure London February 2010
See Prices and Packages
See FAQ's about Pure London
See current exhibitors for Feb 2010



















