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Bubble at Pure

Fashion forward styles for kids who are always one step ahead of the game

Fashion forward styles for kids who are always one step ahead of the game

Catering for the style-conscious parents, this growing category includes everything from mini-me dressing to innovative designs. A curated selection of kid’s fashion, accessories and maternity collections await.

Experience Bubble with your free ticket to Pure and access:  

  • A curated selection of trendsetting Kidswear brands from the UK and abroad
  • Inspirational catwalk presentations from key British and international brands
  • Exclusive insight into the developing kidswear category

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Bubble at Pure Editorial

Browse the Bubble at Pure brands

Discover SS20 at Pure London and Pure Origin. Hosted in Olympia London, this season’s Festival of Fashion offers everything a buyer, designer or sourcing manager could need. Our extensive exhibitor list brings the entire fashion supply chain under one central London roof, showcasing everything from fibres to finished collections.

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  • Annafie London Ltd

    Stand: Y54
    Established in 2005 Annafie creates beautiful clothing for babies and children – traditional pieces that transcend fashion and stand the test of time.  London based owner Leonie von Schweinitz, mother ...

  • Ativo Kids

    Stand: Y88
    We’re a Portuguese brand of children’s apparel, implemented in the market since 2005, inspired by the joy and children’s magic, to develop collections corresponding to their needs. From the date of cr ...

  • Bexa

    Stand: Y70
    Bexa is a Polish manufacturer of hats and clothing for children and babies. Our history with hats began in 1998 and since then we have been working hard to develop the company. We created for and beca ...

  • By Artizan

    Stand: Y92
    Creators of luxurious special occasion dresses and accesories for both little girls and their mothers. Carefully handcrafted in Romania, our designs feature a variety of colours and textures, from lac ...

  • Imani Kids

    Stand: Y55
    Imani Kids is an emerging brand in the children’s fashion industry. Known for edgy and iconic designs with a modern take on classic silhouettes, we set ourselves apart with exciting storytelling piece ...

  • Kidsbury

    Stand: Y86
    At Kidsbury, we create premium children’s clothing with a conscience. We understand what kids need from their clothes, so the needs of your little ones, as well as our responsibilities to the planet, ...

  • Lola Starr

    Stand: Y50
    Lola Starr is a unique children's clothing brand. With our detatchable and interchangeable sleeves, children can make independant fashion choices and be as creative as they want. Children can mix and ...

  • Lovely Tutu London

    Stand: Y57

  • Old Soles

    Stand: Y98
    Old Soles What’s in, what’s hot, who’s wearing it and what’s been left behind—our team surveys every inch of the industry to guarantee we’re first to market with the coolest styles in childrens footwe ...

  • PLAYCLOUD

    Stand: Y56
    Playcloud is a ballerina skirt brand for little kids aged 2 to 8 years, made in South Korea. Our collections consist of well-designed, quality garments made from artistic fabric. We design every piece ...

  • YOU N' ME!

    Stand: Y52
    YOU N’ ME! presents original clothing with hand printed authorial graphics, which highlights the  themes of nature, the world and its secrets. YOU N’ ME! clothing displays originality, a strong connec ...

  • Yumster LTD

    Stand: Y99
    Yumster-kids are naturally creative and free-spirited kiddos who boldly explore the world around them. They don’t afraid of making mistakes or being inappropriate. They feel good, looking amazingly st ...
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