Hall: Ground Level Stand: A124

Habits was established in Cape Town thirty four years ago, offering ready-to-wear women's clothing. The iconic Habits label has won numerous awards and the brand regularly shows at Cape Town Fashion Week. Eighteen years ago, Habits launched South Africa's first online fashion store www.habits.co.za which has won Best Online Retailer of Year. One of their best-selling ranges is their Travel Range, which is locally produced by their own manufacturing arm which allows for hands-on control of production and quality.


Cape Town
South Africa
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  • Classic trench
  • Travel Blazer: Classic blazer Seamless Essential Pants: Cigar-style pants without seam
  • Gypsy-style button through coat dress
  • Single print off shoulder top: Off-shoulder boatneck top with single print Bias skirt: A-line long skirt  
  • Single print front slit tunic: Long single print tunic with front slit Treggings: Tapered pants with button detail at ankle
  • Organdi pleated cuff shirt: Classic fitted shirt with pleated organdi trim Hitch Skirt: A-line skirt with under-ties
  • Fully reversible short sleeve dress - print and plain
  • 3/4 length mesh cardigan-style with double hem
  • Akita Shirt: Pintuck shirt Treggings: Tapered pants with button detail at ankle
  • Fitted shawl collar shirt with belt and concealed zip
  • Habits Travel Range - AW/20
  • Habits Travel Range - AW/20
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