Trend Update: AW23 Window Shopping Trends 

13 Feb 2023
Olympia Catwalk
Trend Update: AW23 Window Shopping Trends 

This season is made for reset and innovation, we notice an evolution of a creative world without limits. The trend is no longer limited to the clothing alone but to the retail environment around it. The customer experience promotes a unique lifestyle and gives storytelling to the fashion brand. Stores are disguised as cornfields, spaceships and even speakeasies to make the purchase memorable. 

In this session Promostyl will illustrate how to buy into the trend, but also sell these trends through immersive sales experiences. 

Sebastien Renault, Artistic Director - Promostyl
Malaika Ewande, Fashion Designer and Creative Director - Vesuvius
View all Seminar programme Feb 2023

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