Pure London x JATC showcases the UK’s most extensive collection of women’s clothing. Get ready to discover next season’s latest pieces to suit every occasion.


Experience edits from both established designers and emerging names in the fashion industry at Pure London x JATC’s Woman destination.

Wholesale Suppliers and Distributors of Womenswear

Shop the exhibitors shaping the trends in women’s fashion.


Browse the full exhibitor list

  • ‘We see a lot of brands in showrooms but always come to Pure London to pick up a wildcard. We came today looking for womenswear and found some beautiful pieces!’
    Jane Davies
    Fashion Designer

Pure London x JATC Woman

Head to our Woman destination to uncover a variety of pieces, from everyday basics and resort wear to our luxury edits and timeless heritage collections.


See full product list

Woman Destination Product Categories

How do I register as a visitor?

Although you may register on arrival at the show, we encourage you to register prior to attending to avoid any delays on the day, as there can be queues for those that are unregistered. To register for the upcoming event, head over to our registration page and fill out our registration form to receive your free ticket.

What are the opening times?

The February 2024 edition of Pure London will run for three days.

  • Monday 11 February 2024, 09:30 - 18:00
  • Tuesday 12 February 2024, 09:30 - 18:00
  • Wednesday 13 February 2024, 09:30 - 16:00

What kind of products will be showcased under 'Woman'?

Our main categories include, coats and jackets, dresses, trousers and skirts, shirts and tops, swim and activewear, lingerie and so much more. If a retailer of womenswear products sells it, we endeavour to showcase it.

Partners and Sponsors