Alice’s Lips

Alice’s Lips champions alternative culture to the fullest extent. The Italian independent fashion brand, founded in 2020, combines founder Alice’s love for alternative music and vintage punk fashion, drawing out the best parts of both. Named after her Nirvana cover band — an ode to their 1991 deep cut “Molly’s Lips” — Alice’s Lips speaks to nonconformity and empowerment, always relating back to the music. “Whether I was headbanging to heavy riffs or getting lost in dreamy atmospheres, music was always there to inspire, comfort, and challenge me,” she tells AP, citing bands like My Chemical Romance, Sex Pistols, and Avril Lavigne. That devotion came full circle when Lavigne joined All Time Low onstage at last year’s When We Were Young, donning Alice’s Lips’ Cherry Bomb Vegan Leather Black Jacket and their Ride Black Vegan Leather Skirt.