17 Apr 2020

#InspiredByKindness: good news from our community

#InspiredByKindness: good news from our community

From retailers to brands, take a look at some of the great work the Pure community have been doing in the last few weeks.


We love Thought’s guides to life in isolation, with baking recipes, tips to stay connected and much more to keep you occupied. Take a look at their blog for more ideas.



Kindness goes global with Komodo. The Komodo team have been working with their colleagues around the world to create and distribute essential PPE to front line pharmacists in London.

Iris Fashion

We’re loving the WFH Edit from the team at Iris Fashion. Meet their team here. They’re also sharing some of their favourite looks from their own community to keep everyone connected:


Jayley Collection

Jayley are celebrating our NHS heroes with their Instagram giveaway competition. They’re also donating 50% of all purchases to the National Emergencies Trust Coronavirus Appeal.

Long Tall Sally

Long Tall Sally have been taking the time to celebrate the carers of our community:

Sixton London

Free socks for NHS Heroes! Sixton London are offering 50 pairs of their signature socks every week for front line workers around the world. Email them to nominate your hero.


Want to see your stories featured? Email us or use #InspiredByKindness on social media to let us know what you’ve been doing.

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