17 Jan 2020

International visitors at Pure London and Pure Origin

International visitors at Pure London and Pure Origin

The Festival of Fashion is truly international, bringing in visitors from every corner of the world. I spoke to three of them to find out more about where they come from and why they're joining us this season. 

John Callanan, USA


Company: Dorfman Pacific

Job Title: VP Sourcing and Design

Hometown: New York City


"I love walking the Pure London show. There’s an excitement in the aisles that I do not feel at USA shows. I love attending the seminars with their great guest speakers. I leave the Pure shows with a new sense of excitement and direction, as to where fashion is headed."


Steve Cochrane, UK

steve-cochrane-psyche-ukCompany: Psyche

Job Title: Managing Director

Hometown: Middlesborough


"We are attending Pure as it is a must see event. There is always a great diversity of brands and product offer, both forward order and on season. It is also an excellent place to catch up with other retail colleagues, suppliers and industry insiders."


Francesca de Nardi, Italy

francesca-de-nardi-fdn-fashion-italyCompany: FDN Fashion

Job Title: Designer and Consultant

Hometown: Rome






Carlos de Luis, Spain

Company: Decinco

Job Title: Owner

Hometown: Barcelona

"I have always liked Pure, you have unique products and you are at the forefront of the new. It is always good to see what is done in the rest of the world, especially in sustainability. For me the most important thing is that products are made with imagination, natural materials and a lot of love. It is fantastic to discover unique pieces on many occasions and see the expression of people who enter a different environment."

Vikki Brennan, Ireland

vikki-brennan-proudly-made-in-africa-irelandCompany: Proudly Made in Africa

Job Title: CEO

Hometown: Dublin


"I enjoy attending Pure to stay informed on latest trends and spot potential new producers to work with.  The industry talks are always informative with a broad range of speakers."



See for yourself why Pure London is the UK's leading fashion trade show. Join us from 9th - 11th February 2020 at Olympia London for the AW20/21 edition. 

This post was created by Pure London editor Emma Wilder


About Pure London and Pure Origin

We are the UK’s number one leading fashion trade event that brings together the entire fashion supply chain, right the way from fibre through to finished ready to wear garments.

No other UK show offers sourcing and brands together, making Pure London and Pure Origin the only event to cater to all your fashion buying needs under one central London roof.

Location & Opening times:

Olympia London,

Hammersmith Road,


London W14 8UX


Sunday 9th February 2020, 09.30 - 18.00

Monday 10th February 2020, 09.30 - 18.00

Tuesday 11th February 2020, 09.30 - 16.00

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