Exhibitor success stories

Anna Rock Milano


Alessandro Pavan, Production Manager.

Meet Alessandro from the family owned Italian brand, Anna Rock. Specialising in leather, Alessandro tells us the story about the brand and what made them choose to come to Pure London SS19.

“We’ve chosen Pure London to find new agents and retailers and it has been a very successful show.”

Elizabeth An’Marie

Shelby Fuller, Founder, Knitwear Designer.

Elizabeth An'Marie is a handmade knitwear brand that is purely and wholeheartedly created by Shelby. Going back four years, Shelby tells us about her first memory of Pure London and the success she's had at the show.

“Four years ago I came as a visitor and I said to my mum ‘I’m going to be here one day’, and four years later, I’m here.”


Goa Goa


Chiara Pavanello, Director.

Meet Chiara Pavanello, founder and creative mind of Italian brand Goa Goa. She tells us about the inspiration behind her SS19 collection, "Be Natural" and the reason why she keeps coming to Pure London.

“Pure London is a very important fair in the fashion industry. We can meet so many buyers from overseas and so many clients from the UK.”



Suzanne Hobday, PR Manager.

A Pure London favourite, Goddiva is all about the glitz and glamour, known for its sparkles and sequins. PR Manager Suzanne Hobday takes us through a typical day at Pure London looks like.

“We’ve been coming to Pure for many years now, it’s one of our key trade shows that we attend. We’ve been her because we’ve had lots of success in the past and we meet a lot of new business.”


Nero Giardini Rockport


Robert Sewell, Brand Agent.

Nero Giardini and Rockport are two Italian footwear brands that specializes in high quality footwear, from sneakers to smarter styles. Robert Sewell tells us the reason behind choosing Pure London and the success they've had so far.

“We choose Pure because of the boutique stores that come and boutique stores are really important to us. Trade shows are important for getting to customers that we don’t know.”


Mans Uhruveder, Exports Manager.

Swedish heritage brand Tretorn started in Sweden 125 years ago. Today, they make premium, sustainable and biodegradable outerwear, from raincoats to shoes and ready-to-wear. Hear Mans Uhruveder talk about why Pure London  is an important destination for Tretorn.

“Pure is very important for us and to be presented in London. It’s great to be at these types of shows as well, here is where you meet the end clients with the smaller shops.”

Watch stories from past seasons

C.Doux, Audley & Arche 


“I’ve been coming to Pure London for many years, maybe 15-12 years. It’s always been the best show.”

Valentino Handbags


“Why did we choose Pure? Because it was the one that seemed to fit the demographic we believe the best."



“Because this is our first time at Pure, we wanted to use the show to gauge what way we should market the brand.” 

Le Feuillet


“The show it has been great, lots of buyers, lots of new brands. I’ve made a good network and I’ve also had lots of meetings in London to penetrate the UK market so it’s been a good experience.” 

Urban Bliss


“Pure London is just a great, great destination for young fashion brands like Urban Bliss.” 



"We come to Pure London because it’s an important trade show in the industry, one that helps develop our presence in the UK market"

Why Pure Origin? 


Connecting the entire fashion supply chain together, Pure Origin opened its doors at the Pure London AW18/19 show this February. 

 "It makes sense to unite Pure Origin to Pure London and it gives us the opportunity to showcase what we do to the UK buyers."

Pure Origin; Why the UK Market 

Inviting manufacturers and fabric suppliers from all over the world, Pure Origin made it possible to link key designers and brands with the international market in the most cost-effective and time-saving way. 

"We thought since we don't do any UK business, for expansion purpose, we thought this would be a good market to start."

Request information about exhibitor packages today

If you’d like to get in touch and explore the exhibitor solutions that we have at Pure London 2019, or would like more information about exhibiting please complete the form below and a member of our team will be in touch with you shortly.


Sponsors & Partners