Inside Fashion
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The first combined Pure London x JATC show, the London festival of fashion, at Olympia London from the 11-13th February 2024 will host a dedicated Sustainable destination where buyers will discover an ...
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The inaugural Pure London x JATC show, the London festival of fashion, taking place from the 11-13th February 2024 at the iconic Olympia London, reveals an inspirational line-up of brands across the n ...
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The first combined Pure London x JATC show, The London Festival of Fashion, will take place on the 11th – 13th February 2024 at Olympia London, creating a revolutionary fashion buying event.
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Pure London x JATC, the UK’s largest festival of fashion, has revealed its theme, ‘Cabinet of Curiosity’ for the first combined show in February 2024. Created in collaboration with the show’s trend ag ...
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Pure London, the UK’s largest Festival of Fashion, has announced that from February 2024 Just Around The Corner (JATC) will unite with Pure London to create Pure London x JATC, sitting under Hyve’s re ...
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Pure London, the UK’s largest Festival of Fashion, ended this afternoon following three exciting days of innovative and trend-led fashion and inspiring and educational content. Retailers including Joh ...
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The opening day of Pure London, the UK’s largest Festival of Fashion, welcomed hundreds of retailers from across the UK.
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Pure London, the UK’s largest Festival of Fashion, will open its doors at Olympia London this Sunday 16 July.
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Our Event Director, Gloria Sandrucci talks with Cameron Saul, CEO & Creative Director of #TOGETHERBAND by BOTTLETOP about the Pure London X BOTTLETOP Partnership and the impacts of driving sustainable ...
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Pure London, the UK’s largest festival of fashion, demonstrates their commitment to fostering emerging talent and supporting the next generation of fashion innovators by partnering with Graduate Fashi ...
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Time is of the essence when attending a fashion trade show. How can you make the most of it to grow your business? Find out all you need to know with our guests: Beryl Amar-Aigbe is the CEO of Story L ...
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In an industry characterised by fierce competition and ever-changing consumer preferences, it is crucial for fashion brands to constantly innovate and adapt. Koral Ibrahim, Founder and Managing Direct ...
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We spoke with George Davies, the renowned retail legend and the mastermind behind GWD, ahead of Pure London, where he will be our keynote speaker. With a career spanning over five decades, George Davi ...
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In just two weeks’ time the next edition of Pure London, the UK’s largest Festival of Fashion, will take over the iconic Olympia London.
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Pure London, the UK’s largest Festival of Fashion, has partnered with the Romanian Contemporary Jewellery Association (FRDVA) to showcase 24 Romanian fashion, footwear and jewellery brands including B ...
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Pure London, the UK’s largest Festival of Fashion, has joined forces with #TOGETHERBAND by BOTTLETOP to champion sustainable fashion.
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Pure London is the UK’s largest Festival of Fashion. It is a trade collective of global fashion designers, brands, buyers, creative minds and inspiring trends.
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Pure London, the UK’s largest Festival of Fashion, has announced their exclusive content programme for the show’s return to the iconic Olympia London this July.
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Traditional brick-and-mortar shops are facing challenging times. The retail landscape has undergone a remarkable transformation due to the pervasive influence of digital technology and shifting consum ...
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With the increasing demand for sustainable fashion among consumers, retailers play a crucial role in curating conscious offerings for their clientele. In this article, we look into the sustainable fas ...
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Pure London has announced retail legend George Davies as a keynote speaker headlining the content programme on Sunday 16th July at 1.30pm with a session titled In Conversation With George Davies, when ...
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Generation Z, also known as Gen Z, is the demographic cohort born between the mid-1990s and the mid-2010s. This generation is known for its digital proficiency, social consciousness, and global perspe ...
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Pure London x JATC provides an exceptional opportunity for fashion retailers to connect with industry experts, discover new trends, and expand their network of partners and suppliers. In this article, ...
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Pure London, the UK’s largest festival of fashion, taking place from the 16th-18th July 2023 at the iconic Olympia London, is set to showcase a myriad of Greek fashion, accessory and jewellery brands ...
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The UK’s largest festival of fashion Pure London has revealed a sensational line-up of resort wear brands who will be showcasing their latest collections
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Pure London returns to Olympia London on the 16th – 18th July 2023 and will see the launch of a new destination POP which joins the existing Sustainable, Womenswear, Shoes, Accessories and Jewellery d ...
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Pure London, the UK’s largest festival of fashion, taking place from the 16th-18th July 2023 at the iconic Olympia London, reveals an inspirational line-up of brands and designers across Womenswear, A ...
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Traditional retailers are developing omnichannel capabilities pioneered by their tech-first counterparts, investing in technology and innovation. Businesses with an elevated purpose and greater sustai ...
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At a time when Selfridges is holding livestream shopping events and social media is becoming a favourite marketplace for fashion, is your business making the most of this popular interactive experienc ...
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RIXO's new 5,000 square foot flagship store is a prime example of experiential retail. It has a coffee kiosk and a beautifully designed cocktail bar where customers can enjoy the brand's experience. D ...