Inside Fashion
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In an industry characterised by fierce competition and ever-changing consumer preferences, it is crucial for fashion brands to constantly innovate and adapt. Koral Ibrahim, Founder and Managing Direct ... -
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Traditional brick-and-mortar shops are facing challenging times. The retail landscape has undergone a remarkable transformation due to the pervasive influence of digital technology and shifting consum ... -
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With the increasing demand for sustainable fashion among consumers, retailers play a crucial role in curating conscious offerings for their clientele. In this article, we look into the sustainable fas ... -
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Traditional retailers are developing omnichannel capabilities pioneered by their tech-first counterparts, investing in technology and innovation. Businesses with an elevated purpose and greater sustai ... -
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At a time when Selfridges is holding livestream shopping events and social media is becoming a favourite marketplace for fashion, is your business making the most of this popular interactive experienc ... -
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RIXO's new 5,000 square foot flagship store is a prime example of experiential retail. It has a coffee kiosk and a beautifully designed cocktail bar where customers can enjoy the brand's experience. D ... -
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According to an in-depth research and analysis by the MBS Group and the British Retail Consortium, about Diversity and inclusion in UK retail, 91% of retailers have a D&I strategy, “but generally many ... -
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The retail industry keeps changing and so does the role of the fashion buyer. Helen Pritchard is one of the directors and co-owners of Elizabeth Rose, and the sole buyer for the shop, dedicating a lar ... -
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Much has been written about brand building, from creating a marketing strategy to grow your business to forming an emotional connection with your customers. But for many it’s still puzzling. How to bu ... -
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When it comes to recruitment, employee wellbeing is a key trend for this year. People not only look for a job, but a purpose, and it’s important to attract those who are the right fit for your busines ... -
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Rachel Sheila Kan is a Sustainable Fashion Consultant and Founder of Circular Earth, that supports businesses to embrace circularity and move forward in their sustainability journey. In her live semin ... -
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As the retail industry moves on from its pandemic recovery phase, the appetite for expansion continues to develop. What can you do to prepare for business growth in the current economic environment? E ... -
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Over the past few years, experiential retail has become a buzzword as a strategic way of building customer loyalty and drive business growth. But will this continue to be relevant in the future, consi ... -
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Watch the winner of BBC TWO ‘All That Glitters’ competition, Piers Carpenter, who is passionate about jewellery and has impressed the judges with his craftsmanship and determination to succeed. He tal ... -
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Trends keep evolving and play an important role in business growth. Fashion Questions… What consumer profiles should your business look into? This is the question of this episode featuring Promostyl, ... -
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Our first presentation focuses on the trend chosen to drive the entire show: Nobleness. We are breaking traditional codes of Power Dressing. When coming up with that new trend in our office, we notice ... -
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Fashion trends and jewellery keep upgrading with every passing season. Enthusiast designers are constantly experimenting with traditional and modern trends to keep up with consumer demand for newness. ... -
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People are wearing activewear not only for physical activities that improve their well-being, but also as casual clothing. The activewear market is expected to grow considerably over the coming years. ... -
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For Sebastien Renault, previously in charge of the Artistic Direction of Promostyl, our former Parisian trends forecasting partner, "colours come from heritage, luxury craftsmanship, classic and iconi ... -
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How to find sustainable children’s clothing brands? What qualifies as sustainable fashion? Consumers want to find answers to these questions, but it may take a long time to check sustainability creden ... -
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There are many things to consider when planning a fashion event. First of all, it should have a clear purpose, as this will dictate many other elements such as audience, budget and location. It can be ... -
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It’s easy to feel overwhelmed by the current state of affairs, given the UK inflation rate and the rising cost of living. According to the Office for National Statistics, “Retail sales volumes fell by ... -
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What actually is sustainable fashion? We've broken it down into a few key points to help you make sense of this broad category. Between the news articles, scientific reports and developments in sustai ... -
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Stella McCartney has always been a pioneer in terms of sustainability. Her brand is always looking for new materials that are both cruelty free and environmentally friendly. Her campaigns are always e ... -
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Many retailers struggle to keep up with the sustainability movement. Businesses need to consider ESG – short for Environmental, Social and Governance – a set of standards measuring their impact on soc ... -
The pandemic has accelerated the transformation of the retail industry, physical stores move location much more frequently, and many businesses are using popups to test the market sometimes for only a ...
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Many retailers face difficulties when navigating and managing their online presence. Selling digitally has many advantages, from being able to reach customers worldwide to minimizing the impact of ris ... -
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There is definitely a buzz around the metaverse, from 3D stores to NFTs, the retail industry is venturing into this new ground to reach to consumers and increase sales, and not necessarily in cryptocu ... -
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Genia Mineeva is the founder of Been London, a sustainable fashion brand that uses recycled waste to produce stylish accessories. British Vogue named Been London as one of the most innovative fashio ... -
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It was really inspiring to hear from Arizona Muse, fashion model and environmentalist, and Dana Thomas, fashion journalist, author and contributing European sustainability editor at British Vogue. Bot ...