The Pure London x JATC Catwalk, in partnership with Drapers, is located at the heart of the show. Discover the latest trends, brought to life through a series of carefully curated scenes, and truly see what Pure London x JATC has to offer. With hundreds of people flocking to the catwalk, it’s not to be missed. 

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Seminar Programme

Check out the seminars and speakers attending Pure London x JATC 2024

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Graduate Fashion Week

We have partnered with GFW to put a spotlight on the future of fashion.

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Catwalk Credits

See something you like? Check out all the brands showcased on The Catwalk…

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Partners and Sponsors