22-24 July 2018
Olympia London

Pure Origin

Uniting manufacturers and buyers in London’s busiest fashion trade hub

Held in the heart of London alongside Pure London and Pure Man, Pure Origin will bring together all aspects of fashion sourcing and manufacturing under one spectacular roof at London’s Olympia.

A convenient and cost effective way for buyers to meet with UK and international manufacturers.

Key brands and retailers include: Burberry, Dior, Giorgio Armani, Harvey Nichols, Marks & Spencer and Debenhams.

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Interested in visiting?

pure origin exhibit pure london

Pure Origin allows buyers, designers and retailers to meet with manufacturers and suppliers from all over the world under one roof at London Olympia, it connects you to the right people and gives you the opportunity to network with industry experts.

Why visit Pure Origin

Interested in exhibiting?

Pure Origin why exhibit

Pure Origin takes place next to the biggest UK fashion trade show- Pure London, giving the opportunity to manufacturers to meet not only the best retailers but also UK and International brands.

Why exhibit at Pure Origin

WGSN AW19/20 Materials & Textile Trends

Free Style

Free Style

Free Style – where fashion and art come together to create designs with creative innovation in focus. Playing with materials and fabrics to produce upcycled pieces and original shapes.

Light Magic

Light Magic

Exploring the unknown, Light Magic is driven by natural materials and resourcefulness. Earthy tones are combined with reimagined surfaces creating organic designs inspired by flora and fauna.

Purpose Full

Purpose Full

Combining integral designs with imperfections to achieve a sense of transparency. Purpose Full unites nostalgic shapes and drives the sustainable thinking forward by creating new materials to play with.

Why Pure London's Julie Driscoll is betting on indies

Read the interview with Pure London’s Managing Director Julie Driscoll, where she explains why newness is key and why the launch of Pure Origin is the future of trade shows.

“A big trend we will be seeing is that more indies will be creating their own labels. This is why we launched Origin – so that manufacturers and fabric suppliers can help educate indies and big department stores on how to shop, from fabric to finished product. The two can co-exist beautifully.”

Read more

Pure Woman

pure man exhibit pure london

Featuring nine expertly curated show sectors and catering to all your SS19 buying needs, Pure London offers unrivalled inspirations, never-before-seen collections, free educational seminars, WGSN trend briefings and exhilarating live catwalk shows.

Pure Woman

Pure Man

Pure Man

Attracting an increasingly diverse yet captive audience, there is now a number of womenswear buyers expanding their offering into men’s fashion. Explore our range of menswear brands, from sharp tailoring to reimagined streetwear.

Pure Man

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